17 May 2012

Dartmouth Love

My love of Dartmouth is fairly well documented. I saw these at TIBS last weekend and promptly bought a set for myself:

Dartmouth Clothing Co.

I've always had a soft spot for the underdog, and Dartmouth is certainly that. It's on the brink of really "taking off" in terms of development, and the downtown business people are trying to market Dartmouth as a vital urban area. I'm all for that. I'm sure a lot of people don't give downtown Dartmouth a second thought and a public awareness campaign, if you will, is a good idea. The video, however, is disappointing. There's 40 seconds of swirly graphic and five still shots of Dartmouth. It seems to me like a missed opportunity to really show how beautiful downtown Dark Side can be.

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